Motorsports Racing News & Blog Articles

Formula 1 has long been a realm of secrecy, where technological innovations are closely guarded treasures. Breaking from tradition, a groundbreaking content series unveiled on 14th November shines a spotlight on the technical partnership between the Mercedes-AMG PETRONAS F1 Team and its title partner, PETRONAS.

This six-episode series takes fans deep into the heart of the collaboration, offering an unprecedented glimpse into the fuel and lubricants that have powered the team’s unparalleled success in the modern hybrid era.

A Winning Formula: Celebrating a Legacy of Excellence

This series isn’t just a technical exposé—it’s a celebration of a partnership that has defined F1’s hybrid era. Since the introduction of the current power unit regulations in 2014, the PETRONAS-Mercedes collaboration has been synonymous with dominance. Together, they’ve achieved remarkable milestones:

Their achievements were recently highlighted at the United States Grand Prix in Austin, where the partnership marked its 300th Grand Prix—a testament to their enduring synergy and innovation.

The Five PETRONAS Fluids That Drive Success

The series offers exclusive insights into the five critical PETRONAS fluids that form the lifeblood of the Mercedes-AMG PETRONAS F1 Team’s cars:

Aston Martin Aramco Formula One Team has unveiled an exciting new collaboration with Xerox, a global leader in office technology and solutions, naming the company as an Official Global Partner.

The partnership, set to commence in 2025, brings together two iconic brands united by their shared commitment to speed, precision, and innovation. This alignment of values forms the foundation of our partnership. Xerox, renowned for its advancements in digital and physical workplace technologies, will leverage its expertise to support the team’s performance on and off the track.

Driving Innovation Together

Based at the cutting-edge AMR Technology Campus in Silverstone, England, the Aston Martin Aramco Formula One Team relies on state-of-the-art facilities to develop and enhance its race cars and operations. Through this partnership, Xerox will provide vital technological support in several key areas:

Managed Print Services: Xerox will deliver mission-critical telemetry overlays, enabling the team to analyze and compare driver performance across laps and facilitating real-time strategic decisions.

Augmented Reality (AR): Together, Xerox and Aston Martin Aramco will explore innovative applications of AR for remote assistance at race tracks and within the team’s advanced wind tunnel facility.

The cost of new cars in the United States has made them virtually unaffordable for most ordinary people. The average person has nowhere near enough money in their bank account to be able to pay for a new car outright. This has led to used cars becoming very popular because they are a lot more affordable. Used cars are, in fact, most people’s first thought when they develop a need for a new vehicle. If you are interested in buying a used car but want to learn about the financial advantages first, this post is for you. Here’s everything you need to know.

Finance Offers

Car finance packages, or auto loans, are more popular than ever. They allow people to buy cars that would normally be outside of their budgets. While used cars are a lot cheaper than new ones, they can still be expensive. You can still get car finance on a used vehicle, which means you can save even more money because you don’t have to pay for your car outright. One of the main used car financing tips you need to know is that the larger your deposit, the less you will have to repay in interest. Additionally, you should shop around for deals and find the one with the lowest interest rate possible. The lower your package’s interest rate is, the less you will have to repay on top of your car’s purchase price.

Purchase Prices

Used cars have much lower purchase prices than new ones. Because they are cheaper, this means they are more affordable. You can buy a used car for less than $1000 if you want to. Something to note about finance is that you have to have good credit to access it, and it’s only available from dealers. A private seller isn’t going to be able to give you a finance plan. You may be able to take out a personal loan to buy a car from a private seller, though. As with an auto loan, you need to get the best interest rate you can.

Lower Depreciation

When a new car is driven away from a dealer’s forecourt, its value plummets. The same is not true for used cars. The number of times a used car has changed hands is irrelevant. As long as a used car is in good running condition, buyers will be happy. Buying a used car therefore means you don’t have to worry about depreciation as much as you would with a new one. If you take care of your car and keep the mileage down, you can sell it for close to the price you paid quite easily.

Insurance Costs

Car insurance costs can be a lot higher when you buy a new car than when you buy one used. Insurance companies usually offer much lower rates to the owners of used cars. Of course, your personal history does play a role in the price of your insurance. If you have a history of dangerous driving and accidents, you aren’t going to get a cheap insurance plan. There are comparison sites you can use that help you to find the best insurance policy, so definitely get a few quotes before you decide who to hire.

Scuderia Ferrari HP proudly announces a new multi-year partnership with Chivas Regal, the iconic luxury Scotch whisky brand, which joins as an Official Team Partner. Launching just ahead of the much-anticipated Las Vegas Grand Prix, this collaboration is set to bring a blend of excitement and responsibility to Formula 1 fans worldwide.

The partnership between Scuderia Ferrari HP and Chivas Regal will deliver a range of engaging activations, offering fans a unique behind-the-scenes glimpse into the world of Formula 1. Through immersive experiences and exclusive content, this alliance aims to reveal the often-unseen aspects of life off the track, making the thrills of racing accessible to a broader and more diverse audience.

Beyond enhancing the fan experience, Chivas Regal will leverage this global platform to champion the importance of responsible drinking. By promoting awareness about the dangers of drink-driving, Chivas Regal is committed to making a positive social impact among Formula 1’s passionate fan base.

Frédéric Vasseur – Team Principal, Scuderia Ferrari HP

“We are thrilled to announce our partnership with Chivas Regal. Our shared values of excellence, attention to detail, and a dedication to craftsmanship—rooted in rich traditions yet ever-evolving—form the foundation of this collaboration. Together, we aim to set new standards in our respective fields. I look forward to a partnership that is not only exciting but beneficial for both brands.”

Are you an outdoor enthusiast, a camper, or someone who loves road trips? A trailer hitch can unlock a world of possibilities for your vehicle. Whether you’re towing a camper, a bike rack, or a small trailer, a hitch is a versatile addition that can enhance your adventures.  

With that in mind, this guide will walk you through the step-by-step process of installing a trailer hitch on your car. It will cover everything from choosing the right hitch to tightening the final bolt. So, grab your tools and get started.

1. Choose the Right Hitch for Your Car

Selecting the appropriate trailer hitch is crucial as it ensures your car can handle the intended load safely. Trailer hitches and other towing equipment, are categorized by class, ranging from Class I to Class V, with each class indicating a different weight capacity. Class I and II hitches, designed for lighter loads, are generally suitable for sedans, compact SUVs, and small crossovers. These classes are perfect for tasks like carrying bikes or small cargo carriers.

On the other hand, larger vehicles like trucks and full-sized SUVs can often support higher-class hitches, such as Class III, IV, or even V, which can manage heavier loads, including trailers or boats. Before purchasing, consult your vehicle’s manual or speak with a professional to ensure you’re choosing a hitch that’s compatible with your car’s make, model, and towing capacity.

2. Gather Tools and Materials

The correct garage tools will make the installation smoother and safer. At a minimum, you’ll need a socket wrench, a torque wrench, and a screwdriver. These essential tools allow you to fasten the hitch to the car’s frame securely. Some installations might require a drill, especially if your vehicle doesn’t have pre-drilled mounting holes and a set of drill bits suitable for your vehicle’s frame material.

Starting a strength training program can feel overwhelming, especially when you’re new to lifting. But with the right plan, you can make steady progress and build a solid foundation. This guide will take you through the essentials of creating a practical, beginner-friendly program that focuses on gradual improvement and sustainable results.

Start With Your Goals

Before you touch a weight, clarify your goals. Are you looking to grow muscle, increase strength, or improve your overall fitness level? Your specific goals will help determine your training focus. For example, if you’re aiming to build strength, you might prioritize heavy compound lifts like squats and deadlifts. If muscle gain is your target, you’ll want to include more volume and isolation exercises.

By identifying what you want to achieve, you can tailor your program to meet those objectives. As a beginner, focus on building a balanced routine that covers all major muscle groups, even if you have specific goals in mind.

Gym Equipment Essentials

When setting up your workout space, you’ll need to decide on the basic equipment. The choice often comes down to power racks or squat stands? Power racks provide a stable and versatile option for exercises like squats, bench presses, and pull-ups. They are ideal for home gyms with enough space and can offer added safety features, such as safety bars or pins. Squat stands, on the other hand, are more compact and portable, making them a better fit for smaller spaces.

Both can help you get the most out of your workouts, but the decision will impact the variety of exercises you can include in your program.

Formula 1 drivers Yuki Tsunoda and Liam Lawson of Visa Cash App RB venture into uncharted territory as they tackle a series of unique NASCAR-style stock car challenges on a dirt oval track in Texas.

While the duo are no strangers to expertly finessing top speeds in open-wheel F1 racing, they are challenged here to unlearn just about everything they are conditioned to know in handling the aerodynamically precise F1 cars to attempt stock car racing. Here’s all you need to know:

Two NASCAR professionals, Shane van Gisbergen (SVG) and Connor Zilisch, paired their expertise with Liam and Yuki, respectively, to coach them on just about all they need to know in handling the 500 horsepower, naturally aspirated V8 machines. · Stock car racing has a rich history in American Motorsport, with origins tracing back to the early 20th century, and maintains a continued surge of popularity in the U.S.

SVG is a three-time Australian Supercar Champion turned NASCAR Cup Series competitor who recently set the fastest lap in a modern NASCAR Cup Series car at 199.438 mph at Talladega Superspeedway (2024). And Connor, a North Carolina native, debuted his NASCAR Xfinity Series earlier this year. He won that weekend at Watkins Glen International, becoming the second-youngest winner in series history at 18 years old.

READ MORE: Paramount Pictures Partners with Scuderia Ferrari HP for a Thrilling Gladiator II Celebration

Williams Racing is proud to unveil a groundbreaking new partnership with Zoox, an autonomous ride-hailing company and independent subsidiary of Amazon. This pioneering collaboration marks the first-ever partnership between an autonomous vehicle company and a Formula 1 team, uniting two industry leaders at the forefront of cutting-edge technology.

Zoox is revolutionizing personal transportation with its purpose-built robotaxi, which is designed to deliver an unparalleled rider experience through state-of-the-art technology. As part of a multi-year agreement, Zoox will become an Official Regional Partner of Williams Racing, aligning both organizations’ commitment to technological innovation.

Zoox’s Presence in Formula 1

Starting with the Las Vegas Grand Prix later this month, Zoox’s logo will be prominently featured on the Williams FW46 car driven by Alex Albon and Franco Colapinto. This marks the beginning of an exciting chapter in F1, where the worlds of autonomous vehicle development and high-speed motorsport collide.

Fans attending the race can experience Zoox’s autonomous technology firsthand. The Zoox robotaxi will be displayed at Williams Racing’s Fan Zone at the New York-New York hotel throughout race week, providing a glimpse into the future of autonomous travel.

Looking ahead to 2025 and beyond, Zoox will activate its presence in the United States Grand Prix cities of Las Vegas, Austin, and Miami, where its autonomous technology is currently undergoing rigorous testing. As a further milestone for the company, Zoox will begin welcoming its first public riders in its innovative robotaxi in Las Vegas in 2025.

Aston Martin Aramco Formula One Team announced an exciting new long-term partnership with global sportswear leader PUMA, focused on enhancing high performance across both track and lifestyle wear. Known for its cutting-edge designs and legacy of innovation in athletic and lifestyle performance wear, PUMA joins the Official Sportswear, Athleisure, and Technical Gear Partner team, heralding a dynamic new chapter as the partnership gears up for the 2025 Formula One season.

This collaboration aligns with Aston Martin Aramco’s vision of setting world-class standards both on and off the track. PUMA will supply high-performance racewear and footwear crafted for maximum durability, agility, and comfort, ensuring that drivers and crew are equipped for the rigours of racing. The partnership will introduce specially engineered fabrics and designs focused on precision, performance, and style as the two brands blend their strengths in pursuit of excellence.

For over 75 years, PUMA has created iconic moments in sports, working with legendary athletes like Usain Bolt, Pelé, Yaroslava Mahuchikh, and Armand “Mondo” Duplantis. With a history in motorsports dating back to the 1980s, PUMA has developed performance gear for multiple Formula One World Champion teams and drivers. The brand’s unique fusion of sports and culture is also showcased in its motorsport-inspired collections, developed in collaboration with influential artists such as Dua Lipa, Rihanna, and A$AP Rocky.

The Aston Martin Aramco partnership will introduce “the heat to the street,” as PUMA brings its streetwear influence to F1 fandom. Limited-edition collaboration capsules will feature trend-setting fanwear collections, giving enthusiasts a fresh way to connect with the team when these collections launch globally in 2025.

READ MORE: Scuderia Ferrari and IBM Forge Multi-Year Strategic Partnership to Drive Innovation

Formula 1 is set to make history with a spectacular season launch event at London’s iconic The O2, where all ten teams—including Alpine, Aston Martin, Ferrari, Haas, Kick Sauber, McLaren, Mercedes, Racing Bulls, Red Bull, and Williams—will unite alongside their drivers and Team Principals for an unforgettable night. This first-of-its-kind gathering promises to kick off the 2025 season in high style, celebrating the sport’s milestone 75th anniversary year.

For the very first time, fans will be able to witness all teams and drivers under one roof as they come together to reveal their 2025 liveries and driver line-ups. The event, scheduled for 18 February 2025 from 8:00 PM to 10:00 PM, will be led by an award-winning creative team, including Brian Burke of BrianBurkeCreative, Stufish Entertainment Architects, DX7 Design, and production company 1826. Renowned for producing the visually stunning opening and closing ceremonies of the Las Vegas Grand Prix, Burke and his team are poised to bring a groundbreaking spectacle to London.

Attendees can look forward to an immersive F1 experience featuring exclusive interviews with drivers, Team Principals, and other prominent figures in the sport. This interactive evening will be enhanced by top-tier entertainment, special guest presenters, and surprises celebrating Formula 1’s exhilarating legacy and future.

Ticket pricing ranges from £58 to £113 based on seating, inclusive of booking fees (a £2.50 transaction fee applies per order). Tickets will be available for purchase starting at 10:00 AM on Friday, 15 November at www.theo2.co.uk/F175live. Those unable to attend in person can still enjoy the show via a live broadcast, with further details to be announced soon.

READ MORE: Paramount Pictures Partners with Scuderia Ferrari HP for a Thrilling Gladiator II Celebration

Starting a cannabis dispensary can be an exciting and profitable endeavour, but it requires careful planning and execution. With the industry growing rapidly, competition is fierce, and navigating the legal landscape can be daunting. 

Whether you’re a budding entrepreneur or an experienced business owner, a successful launch requires strategic preparation. From understanding complex regulations to designing a welcoming store experience, each step plays a vital role in setting your dispensary up for long-term success. 

This guide breaks down six essential steps to help you build a solid foundation, attract loyal customers, and thrive in a competitive market. By following these key steps, you can streamline the launch process, avoid common pitfalls, and ensure your dispensary not only opens smoothly but continues to grow and prosper in the years to come. Let’s get started. 

Master Legal and Compliance Requirements for Your Dispensary

Launching a dispensary requires strict adherence to federal, state, and local regulations. Before opening, research the specific legal requirements in your location, as cannabis laws vary widely and are constantly evolving. Key compliance aspects include obtaining the correct licenses, understanding zoning regulations, and implementing security protocols. 

You’ll also need policies for inventory tracking, record-keeping, and employee background checks to meet industry standards. Consulting with a legal expert experienced in cannabis law is invaluable for navigating this complex landscape and avoiding costly mistakes. 

In an exciting new chapter for global sports partnerships, Nestlé and Formula 1 have announced a multi-year, worldwide collaboration that positions KitKat as the Official Chocolate Bar of Formula 1. This landmark deal represents Nestlé’s most significant brand partnership to date, underscoring its ambitious drive for global reach and growth. The alliance will see KitKat engaging F1’s diverse, tech-savvy fanbase with the iconic “Have a Break, Have a KitKat” slogan, bringing a playful respite to the world’s fastest sport.

Introducing Breaks to the Fastest Sport on Earth

With Formula 1 boasting an estimated global fanbase of 700 million, the sport is growing in popularity across all age groups, especially among younger, digitally connected fans. This partnership allows KitKat to tap into Formula 1’s immersive digital presence, expanding its message to millions around the world. The famous tagline will remind fans and drivers alike to “have a break,” blending KitKat’s spirit of fun with the thrilling energy of F1.

A Season Full of Breaks and Surprises

Launching officially at the start of the 2025 season, this collaboration will commemorate two historic milestones: the 90th anniversary of KitKat and the 75th anniversary of Formula 1. Expanding globally in 2026, the partnership promises to deliver fan-centric experiences, including exclusive activations, prizes such as race tickets and merchandise, and immersive fan zones at select Grands Prix. Fans can look forward to exciting on-track branding, exclusive KitKat content, and engaging pop-ups that bring a sense of levity to the fast-paced F1 circuit.

Uniting Two Global Icons for a Shared Experience

This partnership celebrates the fusion of two globally loved brands, merging the heart-racing thrill of F1 with KitKat’s universally recognized sense of humour and tradition of sharing breaks. The collaboration is designed to create memorable experiences, deepening fan engagement through lighthearted, relatable content that appeals to audiences of all ages.

Quotes from the Partners

Paramount Pictures is thrilled to partner with Scuderia Ferrari HP in an exclusive collaboration for the release of Gladiator II, the highly anticipated sequel to the legendary 2000 film. This partnership unites two powerhouse brands—cinema and motorsports—each steeped in ambition, resilience, and legacy. Together, they celebrate a shared dedication to excellence, driven by a mutual commitment to heritage and bold innovation. We hope this shared dedication inspires you as much as it does us.

A highlight of this collaboration will be the Royal Global Premiere of Gladiator II in London, attended by Scuderia Ferrari HP drivers Charles Leclerc and Carlos Sainz. In a nod to Ferrari’s signature style, the drivers will arrive dressed in custom-made tuxedos designed by Ferrari’s Creative Director, Rocco Iannone. Their presence brings a touch of racing’s exhilarating spirit to the cinematic event, further enriching the film’s atmosphere of heroism and endurance.

The collaboration extends beyond the premiere, with Scuderia Ferrari HP and Paramount Pictures launching a multi-channel campaign across digital and TV platforms. This initiative is about promoting the film and offering fans an extraordinary way to experience the Gladiator legacy and Ferrari’s relentless pursuit of perfection. Exclusive behind-the-scenes content and Ferrari-branded livery displays at the Las Vegas Grand Prix will be featured, blending the worlds of cinema and motorsport for an immersive fan experience that you won’t want to miss.

READ MORE: Exclusive Interview with Enzo Mucci: The Driving Force Behind Rising Stars Bearman and Lawson

Paramount Pictures’ President of Worldwide Marketing and Distribution, Marc Weinstock, shared, “Gladiator II delivers an epic viewing experience that’s truly unparalleled. Partnering with Ferrari—a brand epitomising adrenaline, excellence, and innovation—allows us to create a unique entertainment experience rooted in our shared legacy of pushing boundaries.”

Scuderia Ferrari and IBM, a world leader in technology and consulting, are thrilled to announce a groundbreaking multi-year partnership commencing January 1, 2025. This collaboration unites two industry icons, both driven by a passion for challenges, innovation, excellence, and achieving the highest performance standards. By blending Scuderia Ferrari’s extensive Formula 1 expertise with IBM’s pioneering technological capabilities, this alliance aims to revolutionize the digital fan experience and elevate fan engagement across all touchpoints, both on and off the racetrack.

Scuderia Ferrari and IBM are committed to leveraging the power of technology to push boundaries and achieve exceptional results. Through this partnership, IBM will serve as Scuderia Ferrari’s Premium Partner in IT Consulting, focusing on developing digital solutions that bring fans closer to the pulse of Formula 1 action. IBM’s state-of-the-art technology and consulting prowess will play a vital role in amplifying Scuderia Ferrari HP’s digital ecosystem, setting new benchmarks for fan engagement. This will include the development of innovative digital platforms and tools, as well as the implementation of data-driven strategies to enhance fan experiences.

Transforming Fan Engagement Through Innovation

The collaboration with IBM will spearhead various initiatives to engage the Scuderia Ferrari HP fanbase, launching a high-profile interactive platform with innovative content designed to captivate fans worldwide. This platform will provide a seamless blend of technology and user-friendly experiences, enhancing digital accessibility for all fans. Scuderia Ferrari HP and IBM are particularly focused on attracting a younger audience, ensuring that everyone, regardless of age, can enjoy the thrill of Formula 1 in a sustainable and inclusive digital environment.

Leadership Insights

For almost every F1 fan out there, the odds of ever getting into the cockpit of one of the cars in the top tier of racing are pretty low. The bar for getting a team spot is incredibly high; even getting a test run is out of reach for most. For those who still want a taste of the experience, however, there are plenty of other ways to get involved and experience the thrill for yourself.

VR in Entertainment

Ever since virtual reality arrived as a concept around a decade ago, the entertainment industry has been working harder and harder to integrate it into different media. Theatres have been working on immersive performances, cinemas have been pushing towards 360-degree movies designed for VR, and even online casinos have been looking at the tech. You can see here the Starburst slot game, which is possibly due for a future VR release, given that developers NetEnt were the first to experiment with VR in the industry.

Thanks to advances in the hardware, more and more experiences are becoming available, and sports like racing feel closer to the real thing than ever before. Adding to VR have been companies producing haptic feedback systems and wearable electronics that let you feel physical effects from your virtual activities. With this potential, it was only a matter of time before F1 and its teams started to offer their own options.

Licensed F1 Experiences