Oracle Red Bull Racing is joining forces with the globally renowned sports and lifestyle brand New Era to create new ranges of Team headwear that uniquely fuse performance and style.
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Originating from New York, New Era brings over a century of experience in supplying quality headwear to some of the world’s biggest sports leagues, including Major League Baseball (MLB), the National Basketball Association (NBA) and the National Football League (NFL) in the US, as well as teams in the English Premier League (EPL), France’s Ligue 1 and Spain’s La Liga.
The partnership will see New Era produce headwear for the Team and drivers to wear throughout the season and be available to purchase from New Era and Oracle Red Bull Racing online stores and outlets at the start of the 2023 Formula One season.
The debut headwear collection will be available in the classic Oracle Red Bull Racing livery in a range of styles and in a seasonal colour palette for fans who want to push the boundaries as much as the Team.