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McLaren Racing and eBay sign a partnership agreement
McLaren Racing and eBay, a global online marketplace, have teamed up as an Official Partner of the McLaren Formula 1 Team in a multi-year partnership.
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This exclusive partnership will showcase eBay’s branding on the race cars of McLaren Formula 1 Team drivers Lando Norris and Oscar Piastri for four prestigious races across the 2024 season – commencing with the Miami Grand Prix this week. eBay branding will also be prominently displayed in the British, United States, and Las Vegas Grands Prix.
Zak Brown, CEO of McLaren Racing, said:
McLaren Racing and eBay have a great synergy. Both brands are committed to a passionate community of followers. We look forward to racing with the world’s most iconic online marketplace.
As global powerhouses, this partnership will not only allow McLaren Racing and eBay to expand their reach to new audiences but also create unique, inspiring narratives with their respective fans and customers worldwide, with a shared focus on community, individuality, and passion.
Chris Prill, Global VP of Auto Parts & Accessories, eBay, said:
eBay is home to a thriving community of auto enthusiasts, from casual DIYers to professional modders seeking trusted parts and accessories. For nearly 30 years, we’ve been committed to inspiring and serving this audience, and together with McLaren, we will establish lasting connections with even more car and motorsport lovers worldwide.
About eBay:
eBay Inc. is an American multinational e-commerce company based in San Jose, California, that brokers customer-to-customer and retail sales through online marketplaces in 190 markets worldwide. Sales occur via online auctions or “buy it now” instant sales, and the company charges commissions to sellers upon sales. Pierre Omidyar founded eBay in September 1995. It has 134 million yearly active buyers worldwide and handled $74 billion in transactions in 2022, 49% of which was in the United States. In 2022, the company had a take rate (revenue as a percentage of volume) of 13.25%.
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